Santa Monica Area Health, Beauty and Fitness | Archive Your Articles for Better Google Page Rankings

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Archive Your Articles for Better Google Page Rankings

When you submit an article via an article submission service, you should also be archiving the article on one or more of your information sites.  Each article should be on its own page with an index to the articles on another page.  A link to your index of archived articles needs to be on your navigation bar.

Here are six reasons to do this:

1.  It beefs up the content of your site.  Search engines love content.  More content means it will be more likely that visitors will be directed to your site.  Your navigation bar will then let those visitors see what else is on your site to visit, including the part that has your advertisement to your sales site.

2.  It gives people a reason to bookmark your site and return often.

3.  If you have a newsletter, it gives people an idea of what they will receive if they sign up for it.  More people will sign up if you archive your articles.



4.  Your articles can be a source of more publicity for you if you have a large selection of articles that you can encourage others to reprint... giving you credit.  Use a notice similar to this:  "This article is furnished courtesy of http://www.e-commerce-biz.com/ - Reprint permission is granted on condition that you kindly include the author information and this notice."

5.  More articles on your site will encourage other authors you solicit articles from to submit articles.  More of them will submit articles if they know they will be archived on your site.



6.  As mentioned above, search engines like lots of content.  It is possible that some search engines will drop sites that are low on content.  Your article archive will better assure your status as a content site and to stay indexed.

There is a difference between sales sites and information sites.  Your sales sites should be optimized to sell, and your information sites should be optimized for traffic.  You especially want traffic to your information sites from search engines.  You want to get the traffic from your information sites to your sales sites without compromising the mission of either type of site.



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